Week 2: The definition of Multimedia Journalism

Here is the 2012 Pew News Consumption Report we referenced in class. It’s worth taking a look at news consumer trends.

>> Assignment for Friday’s class (10/3)

After we cover the overview of the construct outlined in “The Multimedia Journalist” on Wednesday, we will quickly transition into real-world examples of multimedia storytelling as we prepare to practice digital journalism ourselves.

There are many great Web resources for would-be and practicing digital journalists, including Poynter InstituteKnight Digital Media Center (USC), and the Online News Association. Another comprehensive set of resources, including a fresh post on “Multimedia Storytelling,” can be found on kmdcBerkeley.

For Friday’s class, select an example of multimedia journalism from one of the sites listed in the kmdcBerkeley post and write 250 words about why you think the project is a good example of the profession. Here is an excerpt from the post:

Multimedia Story Sites

Check out the multimedia packages cataloged at these sites to see how they use different types of media.


We had the pleasure of hearing from Columbian.com Web Editor John Hill last week about how digital journalism was born and has evolved into Multimedia Journalism.

John told us about the fundamental skills needed for journalists in today’s digital world. Not surprisingly, he said first and foremost that writing is the top skill. Journalism is still a set of core skills, as is taught in Journalism 101 and newsrooms. We don’t just launch a blog, post multimedia content, and call ourselves “multimedia journalists.”

John also added in a follow-up message that, in addition to being able to shoot and edit audio and video, anyone interested in working on the Web should learn basic HTML and CSS. He also mentioned that skills related to gathering data, mining it, and being able to display it in dynamic ways is the growing field of data visualization.

This week we will transition from the transformation of journalism to digital formats to exploring the full breadth and range of the field as it exists today. We will finish up our reactions to “Digitizing the News” and will then move into a overview of the field using “The Multimedia Journalist” as our class guide. Here is what we’ll cover:

  1. Defining Multimedia
  2. Collaboration & Specialization
  3. Planning Multimedia
  4. Navigation & Interactivity
  5. Laying the Groundwork
  6. Writing
  7. Photojournalism
  8. Audio
  9. Video
  10. Information Graphics

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